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It all started with a Scarecrow.
Puffin is over seventy years old. Sounds ancient, doesn't it? But Puffin has never been so lively. We're always on the lookout for the next big idea, which is how it began all those years ago.
Penguin Books was a big idea from the mind of a man called Allen Lane, who in 1935 invented the quality paperback and changed the world. And from great Penguins, great Puffins grew, changing the face of children's books forever.
The first four Puffin Picture Books were hatched in 1940 and the first Puffin story book featured a man with broomstick arms called Worzel Gummidge. In 1967 Kaye Webb, Puffin Editor, started the Puffin Club, promising to 'make children into readers'. She kept that promise and over 200,000 children became devoted Puffineers through their quarterly instalments of Puffin Post.
Many years from now, we hope you'll look back and remember Puffin with a smile. No matter what your age or what you're into, there's a Puffin for everyone. The possibilities are endless, but one thing is for sure: whether it's a picture book or a paperback, a sticker book or a hardback, if it's got that little Puffin on it - it's bound to be good.
www.puffin.co.uk
PUFFIN BOOKS
Published by the Penguin Group
Penguin Books Ltd, 80 Strand, London WC2R 0RL, England
Penguin Group (USA) Inc., 375 Hudson Street, New York, New York 10014, USA
Penguin Ireland, 25 St Stephen's Green, Dublin 2, Ireland (a division of Penguin Books Ltd)
Penguin Group (Australia), 707 Collins Street, Melbourne, Victoria 3008, Australia (a division of Pearson Australia Group Pty Ltd)
Penguin Books India Pvt Ltd, 11 Community Centre, Panchsheel Park, New Delhi - 110 017, India
Penguin Group (NZ), 67 Apollo Drive, Rosedale, Auckland 0632, New Zealand (a division of Pearson New Zealand Ltd)
Penguin Books (South Africa) (Pty) Ltd, Block D, Rosebank Office Park, 181 Jan Smuts Avenue, Parktown North, Gauteng 2193, South Africa Penguin Books Ltd, Registered Offices: 80 Strand, London WC2R 0RL, England puffinbooks.com
First published 1905
Published in Puffin Books 1961
Reissued in this edition 2008
Introduction copyright (c) Adeline Yen Mah, 2008
Endnotes copyright (c) Penguin Books, 2008
All rights reserved
ISBN: 978-0-141-91797-9