Chiang Kai-shek, 118
China, Nationalist, 110, 111, 112, 118
China, People’s Republic of, 662
Chris Craft, 385-386
Chrysler, Walter P., 41, 188, 553
Chrysler Corporation, 484, 553-576
Asian suppliers and, 713
financial difficulties of, 35-36, 538, 554, 556-562
Ford and, 45, 329
Ford exiles at, 565
GM and, 553
government bailout of, 35, 564, 566-567
government emissions standards and, 560, 564
H car, 559
internationalization of, 554
K car, 559-560, 566-567, 568, 569, 571
layoffs at, 556, 567
losses at, 561, 564, 568
management problems at, 557-558
market share of, 554
Mexican plant opened by, 708-709
Minivans, 571-572, 575-576
oil crisis briefing at, 8
quality issue at, 568
sales bank for, 555, 563-564
Samsung and, 713, 714
stock preoccupation at, 554
tank division sold by, 568, 569
Chrysler Financial Corporation, 555
Chung Se Yung, 717, 724
Churchill, Winston, 327
CIA (Central Intelligence Agency), 737
Cincinnati Milacron, 312
Citizen Nader, 498
Citroën, 664
Clark, Tom, 347
class divisions, 746
Clay, Eleanor, see Ford, Eleanor Clay
Clay, Lucius, 119
Clurman, Richard, 192, 473-474
CNA company, 230
coal energy, 77, 78, 329, 459
Cohen, Theodore, 115, 121
Cohn, Roy, 532, 534
Cold War, 110, 111, 118
Cole, Ed, 42, 348
Cole, Robert, 719
Common Market, 645, 646
communications industry, 504
Communists, Japanese, 109, 110, 119, 137, 138
in labor unions, 114-118
mass strike organized by, 116-117
Masuda and, 142, 181
in Nissan union, 126
Shioji and, 405
Communists, U.S., 346, 347
competition, 13-14, 45-46
Confucianism, 127, 272, 648
conglomerates, 231-232
Congress, U.S., 324, 564, 566
Congressional Record, 499
Conoco, 37
Consumer Reports, 3, 443
convertibles, 571
Conway, Jack, 349
Corporate Tragedy, A (Marsh), 166
Cosell, Howard, 674, 682
Cossar, Wylie, 475
Council of Economic Advisers, 621, 626
Couzens, James, 70, 84
Crain, Keith, 39, 435, 732, 744
Crist, Judith, 673
Crosley auto company, 329
Crusoe, Lewis, 204, 205, 239-240, 242, 539, 663
as Ford division manager, 234
McNamara vs., 234-237
Cullman, Joe, 549, 550
Curran, Bill, 678-679
Curtice, Harlow, 46, 323, 329
Curtis, Gerry, 420
Curzon, George Nathaniel, Lord, 77
Cusamano, Michael, 396
Cyrus Lawrence, 5, 7
Dae Woo auto company, 713
Dahlinger, John, 59
Dahlinger, Ray, 100-101
Daily Princetonian, 499
Daley, Richard, 160
Dali, Salvador, 512
Dalitz, Moe, 534
Danforth, John, 627
Danner, Richard, 502
Danzig, Paul, 344-345
Davis, David E., Jr., 10-14, 40, 193, 482, 520, 638
European models scouted by, 12-14
front-wheel-drive cars promoted by, 13-14, 522
Iacocca and, 562-563
Davis, Jeannie, 193
Davis, John, 95
Dayton Engineering Laboratories Company (Delco), 325
dealerships:
at Ford, 353-354, 358-359, 362-363
for Nissan U.S., 427-428
Dearborn Tractor, 196
Debs, Eugene V., 340
decremental change, 371
Defense Department, U.S. (Pentagon), 202
deGaulle, Charles, 105, 106
DeLaRossa, Don, 374, 571-572, 575
Delco, 325
DeLorean, John, 381, 382, 570, 637-642
arrest and trial of, 637-638
at GM, 11, 639, 640-641
media buildup of, 638-639
DeLorean, Zach, 640
DeLorean Motor Company, 557
Deming, W. Edwards, 312-320, 732
interchangeable managers and, 315
Japanese admiration for, 312-313, 319
as quality control expert, 312, 314, 316-320
demographic changes, 352
Denmark, 698
Depression, Great, 26, 97, 343, 600
DeTomaso, Alejandro, 483-484
Detroit, Mich.:
as company town, 342-343
corporate leaders in, 40-42
early industries in, 63
immigrants in, 62-63, 67
migration from, 50
before oil crisis, 3-4
social atmosphere in, 41-43
Super Bowl in, 53
unemployment in, 49-51
urban decay in, 52-53
Detroit Automobile Company, 68, 69
Detroit Bank, 120
Detroit Dry Docks, 66
Detroit Economic Club, 199, 637
Detroit Edison, 67, 68
Detroit Free Press, 188, 467, 676
Detroit Lions, 38, 191
Detroit News, 601, 682
Detroit News Tribune, 69
Detroit Saturday Night, 60
Detroit Tigers, 38, 338
DeVenter, John, 81
DeVos, George, 277
diemakers, 606-607, 654-655
Dodge, John, 92
Dodge, Joseph, 120-125, 303
Dodge brothers, 79-80
Doehler-Jarvis company, 610-612
Domei labor federation, 411
domestic-content legislation, 656
Doriot, George, 602
Dow, Alexander, 68-69
downsizing, 538-547
Doyle, James, 106
Draper, William, 119-120
Drucker, Peter, 336, 706
DuPont, 37, 54
DuPont, Tom, 674
Duquette, Emil, 213
Durant, William C., 74
DuRoss, Kathy, see Ford, Kathy DuRoss
Dykstra, John, 242
Earl, Cliff, 494
Eastern Europe, 273-274
Eban, Abba, 192
E-coat process, 506-508
Economist, 368
economists, 620-621
Edison, Thomas A., 67, 68, 86
Egypt, 9-10, 457-459, 462
Eichelberger, Robert, 106, 108
eight-cylinder engines, 323, 580
Eisenhower, Dwight D., 105, 521
Eizenstat, Stuart, 564
Enju, Tadayoshi, 418
Erie Canal, 62
ESB (Philadelphia Electric Storage Battery), 691-692
Esso, 328
Estes, Pete, 11-14
Everhot Heating company, 491
executives:
on layoffs, 44
salaries of, 509, 622, 659-660
Exxon, 460, 462
factory men, 210-213, 219-220, 234, 243-245, 507-509, 741
farming, 78
FBI (Federal Bureau of Investigation), 347, 637
Feaheny, Tom, 525
Federal Express, 676
Feis, Herbert, 327
Feroggiaro, Fred, 332, 334
Ferrare, Cristina, 640, 641
Fiat, 519
Fidelity Fund, 228
Finance, Japanese Ministry of, 582
finance men, 210-213, 219-220, 234, 243-245, 507
-509, 741
Iacocca and, 353-354, 364, 371, 375, 535-536
Firestone, Harvey, 60
five-fifty warranty, 568
Flanders, Walter, 72
Flint, Mich., 345
Flom, Joe, 691
Focus, 650
Folsom, Ward, 212-213
Forbath, Peter, 473
Forbes, 40, 692
Ford, Anne, 189, 190, 192
Ford, Anne McDonnell, 470, 471, 475, 670, 676
Ford, Benson, 191, 222-223, 236
Ford, Billy, 675
Ford, Charlotte, 189, 190, 192, 474
Ford, Clara Bryant, 66, 67-68, 96, 97, 100, 101
Ford, Cristina, 39, 380, 471-473, 474-475, 531, 681
Ford, Cynthia, 670-671
Ford, Edith, 472
Ford, Edsel, 89, 90, 91-96, 189, 193
childhood of, 91, 470
death of, 95-96
Henry Ford and, 92-94, 95-96, 98, 190
Knudsen and, 89
marriage of, 92
Ford, Edsel Bryant, II, 670-679, 682
as car buff, 671-672
childhood of, 672-673
at Ford, 674-676
Ford, Eleanor Clay, 92, 96, 97, 189, 190-191, 193-194, 225
Ford, Gerald, 465
Ford, Henry, 59-75, 79-81, 83-101, 239, 331
Amaya on, 25-26
background of, 59, 61, 64-67
Bennett and, 94-97
Dodge brothers’ suit against, 79-80
Edsel Ford and, 92-94, 95-96, 98, 190
as egocentric and isolated, 86-91, 97-98
estate of, 222
financial disorder created by, 99-101
first car built by, 68-69
$5 day introduced by, 84-85
labor practices of, 83-85, 86-88, 97, 98
mass production initiated by, 59-60, 71-74
personal habits of, 85-87
Taylorism adopted by, 71-73
values of, 60-61
Ford, Henry, II, 53, 187-200, 224, 367, 468-477, 671
board members and, 549-552
Caldwell and, 597, 598, 603-604
childhood of, 92, 187-190
as conservative, 256
diversification opposed by, 486-487
in downsizing debate, 540, 542-547
Edsel Ford II and, 670, 671, 673-675
Eleanor Ford and, 190-191
erratic social behavior of, 191-192
European trips of, 468, 479-480
at Ford West Germany meeting, 530
Frey and, 367-369
front-wheel-drive car approved by, 526-528, 546-547
Fugazy and, 534-535
on GM, 45
Henry Ford and, 468-469
Honda engine proposal rejected by, 544
Iacocca and, 40, 353, 357-358, 366, 371-373, 376, 377-380, 384, 388, 477-480, 482-484, 519, 527-532, 534-535, 547-552, 678-682
Knudsen fired by, 387-388
loyalty issue and, 529, 530-531
Lundy and, 254-255, 256, 258-259
Lutz and, 742
McKinsey study ordered by, 548
management style of, 198-200
Mini/max and, 572-573
Mustang and, 371-373, 376
Nader and, 497
new-product development program launched by, 528
during oil crisis, 528
personal characteristics of, 193-194, 199-200
personal life of, 470-477
personal wealth of, 40
personnel policies of, 195-197
in plant renovation issue, 236
professional management under, 101
in public offering of stock, 224, 225, 233
in real estate deals, 39
retirement of, 680-681
small cars scorned by, 468
Sperlich and, 482, 544-546, 547-548
in struggle for control, 96-97, 99, 195-196
Whiz Kids hired by, 203
at Yale, 195
Ford, Henry, III, 677
Ford, Kathy DuRoss, 39, 474, 475, 534, 681
Ford, William, 59, 62, 64, 65, 66, 67, 68, 70
Ford, William Clay, 40, 191, 224, 549, 551
football team owned by, 38, 191
Henry Ford II and, 476
Ford Foundation, 223, 224, 232, 233
creation of, 222
diversification by, 485
Ford Motor Company:
Aero look at, 663-666
assembly line production developed for, 72-73
board of directors at, 198, 549-552
bonus system at, 506, 568
bookkeeping at, 99-100, 101
Cardinal, 366, 522
Chrysler bailout and, 35
conservative management at, 257-258
dealers, 353-354, 358-359, 362-363
design center at, 383, 662-666
diversification rejected at, 486-487
dividends crisis at, 222-223
downsizing debate at, 538-547
early growth of, 74
early investors in, 70
E-coat process at, 506-508
economists at, 620-621
Edsel, 237, 378, 538-539
Escort, 546
in Europe, 479, 507, 604
executive jobs lost at, 44
executive salaries at, 509, 622, 659
Falcon, 206-207, 365-366, 373
Fiera, 378-379
Fiesta, 527, 539-541, 544, 597
financial difficulties of, 38-39, 604-605
financial vs. factory men at, 210-213, 219-220, 234, 243-245, 507-509, 741
fixed costs cut at, 44, 604-605
front-wheel-drive cars at, 521-523, 546-547
GM and, 44-45, 74-75, 89-90, 92-94, 97-98, 329-330, 574
KD cars produced by, 215
in Korea, 713
labor relations at, 44, 83-85, 86-88, 97, 98, 466
learning curve at, 308-309
Lincoln, 237, 389, 536-537
losses at, 604
Mark III, 536-537
Maverick, 443
Mercury, 237
Mini/max, 572-576
Model A, 91
Model T, 59-60, 70-72, 74, 83, 88, 89, 90
Mustang, 366-368, 370-376, 389, 737
in 1970s, 484-485
1983 recovery at, 732
oil crisis briefing at, 9
paint oven battle at, 241, 506-508
Panther, 542, 543, 544-546
Pinto, 443, 504
PIPs program at, 466-467, 477
plant closings at, 605
plant managers at, 213-215, 218-219, 238, 242, 509-510
plant renovation issue at, 234-237
plant upgrading money at, 505-506
as political company, 196-198
procurement methods at, 602-603
production decisions at, 242
production tricks at, 218-220
profits at, 85, 90, 99-100, 243, 537, 731-732
protectionism at, 620, 622-623, 625
public offering of stock in, 223-225, 229, 231, 233
quality issue at, 35, 466-467, 506-508, 622, 659, 732
Rouge plant of, 80-82
Sociology Department of, 86-88
speedup at, 84
Sputnik, 47
as static company, 484-487
steel purchasing at, 621-622
Taurus and Sable program at, 663-666
Thunderbird, 234, 521, 663
Tiger, 543, 544-546
UAW contracts with, 244, 622
V-8 engines used by, 580
wages at, 519, 621, 622
Wall Street pressures on, 245-246, 256, 485, 551
in West Germany, 530
Whiz Kids at, 203-213
worker layoffs at, 44, 605
during World War II, 96, 99
Forrestal, James, 119
Fortune, 41, 94, 323, 325, 331, 553,
558, 601, 636, 692
France, 326, 329, 645
Fraser, Doug, 408, 489-496
background of, 490-491
in Chrysler negotiations, 558-559
Iacocca and, 567, 679
Ishihara’s meeting with, 591-592
as shift steward, 492-493
wage settlements as viewed by, 593
younger autoworkers as viewed by, 489-490, 493-496
Frazer, Joe, 331-334
Frey, Donald, 197, 205, 206, 353-354, 364, 366-370, 474
background of, 368-370
Iacocca and, 381, 384-385, 569
Knudsen and, 384-385
Mustang model and, 367, 370, 374-375, 737
Frey, Stu, 737
Friedkin, Billy, 673
Friedman, Steve, 692
front-wheel-drive cars, 12, 13-14, 389, 519-523, 546-547
at Chrysler, 559-560
design of, 522
at GM, 12, 521
Sperlich’s work on, 522-523
technology for, 521-522
fuel efficiency standards, 537-538, 564
fuel emissions standards, 537, 559, 564
Fugazy, Bill, 532-535, 685
Fuji Bank, 166
Fuji Motors, 733
Funabashi, Yoichi, 127
Funston, Keith, 224, 225, 227
gas:
average mileage for, 537
high-octane, 325-326
before oil crisis, 14, 520
topping off with, 465
see also oil; oil crisis (1973)
Gates, John W., 76
Geddes, Ray, 368
Geneen, Harold, 230
General Dynamics, 568
General Electric, 295
General Motors (GM), 9, 10-11, 35, 40, 234, 354
advertising agency for, 10-12
Buick, 442
Chevrolet division of, 89-90
Chrysler and, 553-554
Corvair, 502
Delco division of, 325
DeLorean at, 11, 639, 640
dress code at, 11-12
economists at, 620-621
eight-cylinder cars from, 323
Ford and, 44-45, 74-75, 89-90, 92-94, 97-98, 329-330, 574
front-wheel-drive cars considered by, 12, 521
Japanologists in meeting with, 487-488
Knudsen at, 381-382
in Korean joint venture, 713
market share of, 329
Nader investigated by, 502-503
Opel, 442
protectionism and, 625
Saturn program at, 711-712
UAW contracts with, 45, 348-349
union organizing at, 344-346
Vega, 443
Germany, Federal Republic of (West Germany), 111, 119, 329, 530, 645
Germany, Nazi, 326
GI Bill, 226
Gibney, Frank, 487, 701
Gillen, Vincent, 502
Gilmour, Allan, 741
Goahamu, Katsundo, see Gorham, William R.
Goddard, Joel, 606-617, 653-658
apprentices and, 606
background of, 609-610
as die-cast diemaker, 606-607, 608, 609
at Doehler-Jarvis, 610-612
expectations of, 608
at Ford, 612-613